Impact
Results That Compound
Structured growth infrastructure delivers measurable, lasting impact — not campaign spikes. These are outcomes from the Build → Stabilize → Advise approach.
30%
Year-over-year growth
Consistent student recruitment growth across European university brands.
87%
Organic lead increase
Driven by content strategy and SEO infrastructure across all GUS higher education brands.
300%
Organic traffic growth
Built through full rebrand and digital relaunch — alongside 3x growth in organic leads.
22
FTE marketing organization
Built and led full marketing department including structures, tools and four team leads.
40+
FTE led at peak
Largest marketing team led at a single organization, across marketing, PR, web, design and sales.
Brands I worked with
Case Study
Two universities led into Germany's private top group. Every number publicly verifiable.
x 4.9
International first-year students
No. 1
Led the UE to the largest private university in Germany
10x
UE achieved +388% against +38% market growth in the same window.